David Beckman's Underwear Ad

December 14, 2007 / by greatmartin

(Do I get the same 'package' if I buy them??? LOL)







Sales up after Becks pants ad

14/12/2007

SHOTS of David Beckham posing in tight white pants have sparked a 50 per cent increase in sales of similar briefs, a retailer says.

The footballer's publicity shots for Armani underwear have prompted a huge increase in sales of white pants at Selfridges. They are currently outselling boxer shorts by two to one.

Demand for the entire Emporio Armani underwear range was also up 30 per cent.

Director of menswear David Walker-Smith said: "David Beckham is a global style icon, appealing equally to men and women. Where he goes, fashion is bound to follow, so briefs are the big story for underwear."

The bad news for British men is the tight white pants modelled by Becks in the Armani campaign will not be available here until next year, according to the retailer.

8 comments on David Beckman's Underwear Ad

  • donnamg said 6 months ago
    Calm down, Martin! It's only a picture! [LOL]
  • greatmartin said 6 months ago
    I'm not even a fan of his!!! Methinks there has been some airbrushing and photo work done![LOL]
  • hopefields said 3 months ago

    lol

  • alfredo said 6 months ago
    Very interesting there.In Guatemala there was a huge billboard of him.
    He was very shirtless and selling cell phones.Now who would look at the cell phone.[LOL][LOL][LOL][LOL]does this mean that you are going to pose in them.[TONGUE][TONGUE][TONGUE][HEART]
  • redwolftimes said 6 months ago
    Maybe they come with a couple pair of rolled up socks for those "less fourtunate"[LOL][LOL][LOL]
  • panthurdreams said 6 months ago
    [THUMBUP]
  • ekyprogressive said 1 months ago

  • CandyGirl said 2 weeks ago

    OMG this man has been in my dreams since I first saw his face.  Don't hate on him people the man is just delicious.  He always makes me want more.

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